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COMM 5th Edition
Deanna Sellnow | Kathleen S. Verderber | Rudolph F. Verderber
ISBN-13: 9781337406703 | ISBN-10: 1337406708
© 2018 | Published |  304  Pages
Previous Editions: 9781305659582

Binding Format:

Paperback
US $75.00
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Through ongoing research into students’ workflows and preferences, COMM5 from 4LTR Press combines an easy-reference, paperback textbook with Chapter Review Cards and an innovative online experience--all at an affordable price. New for this edition, students explore COMM5 anywhere, anytime and on most devices with COMM5 Online! Coupled with straightforward course management, assessment and analytics for instructors, COMM5 with COMM Online engages students of all generations and learning styles and integrates seamlessly into your Communication course. COMM5 features new concept videos for each chapter, updated research and examples, new feature boxes and a new MLA Style card for student writing reference.



  • Part I: FOUNDATIONS OF COMMUNICATION.
    1. Communication Perspectives.
    2. Perception of Self and Others.
    3. Intercultural Communication.
    4. Verbal Messages.
    5. Nonverbal Messages.
    6. Listening.
    Part II: INTERNPERSONAL COMMUNICATION.
    7. Interpersonal Relationships.
    8. Interpersonal Communication.
    Part III: GROUP COMMUNICATION.
    9. Communicating in Groups.
    10. Group Leadership and Problem Solving.
    Part IV: PUBLIC SPEAKING.
    11. Topic Selection and Development.
    12. Organizing Your Speech.
    13. Presentational Aids.
    14. Language.
    15. Delivery.
    16. Informative Speaking.
    17. Persuasive Speaking.
    Appendix: Interviewing.
    References.
    Index.

    • Every 4LTR Press solution comes complete with an engaging print textbook, tear-out review cards and an interactive digital solution that offers study tools and the full text narrative--all delivered and influenced by a deep understanding of students' workflow and learning styles. Available as print with online, print only or online only, students have their choice of format, all at the same affordable price.
    • Shorter, comprehensive chapters in a modern design present content in a more engaging and accessible format that increases the number of students who read the chapter without minimizing coverage for your course.
    • Tear-Out Review Cards at the back of the Student Edition provide students a portable study tool containing all the pertinent information for class and test preparation.
    • Concept Videos for each chapter have been updated and refreshed. The latest research and current examples are used so students can better relate to what they're learning, and an MLA Style card acts as a helpful reference for students during writing assignments.
    • COMM5 features new concept videos for each chapter. Visually appealing, brief and innovative, they explain key concepts in a way that students will more easily remember and apply them.
    • COMM5 Online's unique functionality enables students to easily collect notes and create StudyBits from interactive content to collect what’s important. And intuitive tagging and filtering options help students maximize their study efforts as they make flashcards, take practice quizzes, view related content and track their progress--all in one place!
    • Coupled with straightforward course management, assessment and analytics for instructors, COMM5 with COMM5 Online engages students of all generations and learning styles, and integrates seamlessly into your course--setting the stage for thinking critically about Communication.
  • “I used all aspects of the 4LTR Press solutions. I found them very helpful study tools.”

For more information about these supplements, or to obtain them, contact your Learning Consultant

  • Instructor Resource Site for Sellnow/Verderber/Verderber's COMM, 5th
    ISBN-10: 1337406775 | ISBN-13:9781337406772
    List Price = 75.00
    Instructor's Website
    Cengage Testing, powered by Cognero® Instant Access for Sellnow/Verderber/Verderber's COMM
    ISBN-10: 1337406791 | ISBN-13:9781337406796
    List Price = 58.00
    Cengage Testing Powered by Cognero® is a flexible, online system that allows you to: import, edit, and manipulate content from the text's test bank or elsewhere, including your own favorite test questions; create multiple test versions in an instant; and deliver tests from your LMS, your classroom, or wherever you want. Every question has undergone a series of accuracy checks and anti-piracy reviews, as well as a multi-point inspection to remove weak question options (e.g. all answers are correct), sharpen ambiguous questions and ensure balanced coverage of major course concepts, difficulty levels and Bloom’s Taxonomy. The test bank questions form the basis for the assessments in the COMM5 Online product and are different from the Practice Quizzes available for students.


  • Deanna D. Sellnow, PhD, is Professor of Strategic Communication in the Nicholson School of Communication at the University of Central Florida and conducts faculty development workshops on instructional communication pedagogy. Published in regional, national, and international journals, her research focuses on the rhetoric of popular culture, particularly music as communication, and instructional communication as it occurs in conventional and nonconventional classrooms, as well as in risk and crisis contexts. She is co-author of COMMUNICATE!, COMM, SPEAK, and THE CHALLENGE OF EFFECTIVE SPEAKING, all with Cengage.

    Kathleen S. Verderber is Associate Professor of Management Emeritus at Northern Kentucky University. In addition to consulting with various civic, professional, and business organizations, she has published numerous journal articles and has presented papers at many communication and management conferences. She is a co-author of COMMUNICATE!, THE CHALLENGE OF EFFECTIVE SPEAKING, COMM, and SPEAK, all with Cengage, and author of INTER-ACT: INTERPERSONAL COMMUNICATION, CONCEPTS, SKILLS, AND CONTEXTS with Oxford University Press. She holds an MA in speech communication as well as an MBA and a PhD in organizational behavior from the University of Cincinnati.

    Rudolph F. Verderber is Distinguished Teaching Professor of Communication Emeritus at the University of Cincinnati and former National Speaker's Association Professor of the Year -- as well as one of the all-time best-selling communication studies authors. The strength of his basic texts lies in his ability to explain and exemplify concepts, theories, and skills to introductory level students. His Cengage Learning texts -- COMMUNICATE!, THE CHALLENGE OF EFFECTIVE SPEAKING, COMM, and SPEAK -- have a reputation for being student favorites due to their accessible presentation of theory and skills.