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Search results showing for "Business Communication"

Showing 26 of 26 results

BCOM (With Mindtap, 1 Term Printed Access Card) 10th Edition

Learn business communications YOUR way with Lehman/DuFrene/Walker's BCOM, 10E from 4LTR Press. This inviting, easy-reference textbook and online digital learning support guide you through mastering today's business communication concepts and skills. Visually engaging chapters offer helpful study tools like Chapter Review Cards that consolidate review material into a ready-made study tool. BCOM's MindTap allows you to learn with the printed book or completely online, on your terms. Read or listen to the book and study with the aid of instructor notifications, flashcards and practice quizzes. When it’s time to review, you can easily gather everything you’ve flagged or noted into a guide you organize. Track your scores so you know where to focus your efforts and stay motivated in reaching your learning and business communication goals. Read More

Carol M. Lehman| Debbie D. DuFrene| Robyn Walker

©2020

BCOM (Book Only) 10th Edition

Learn business communications YOUR way with Lehman/DuFrene/Walker's BCOM, 10E from 4LTR Press. This inviting, easy-reference textbook and online digital learning support guide you through mastering today's business communication concepts and skills. Visually engaging chapters offer helpful study tools like Chapter Review Cards that consolidate review material into a ready-made study tool. BCOM's MindTap allows you to learn with the printed book or completely online, on your terms. Read or listen to the book and study with the aid of instructor notifications, flashcards and practice quizzes. When it’s time to review, you can easily gather everything you’ve flagged or noted into a guide you organize. Track your scores so you know where to focus your efforts and stay motivated in reaching your learning and business communication goals. Read More

Carol M. Lehman| Debbie D. DuFrene| Robyn Walker

©2020

Business English 13th Edition

Improve your professional language skills with the proven grammar instruction and supporting in-text and online resources found in Guffey/Seefer's BUSINESS ENGLISH, 13E. The ongoing leader in grammar and mechanics books, BUSINESS ENGLISH uses a three-level approach that separates topics into manageable units, helping you hone the critical skills you need to communicate professionally. Packed with insights from the authors’ more than 60 years of combined classroom experience, this edition is the only text on the market that provides prompt feedback with answers and explanations so that you know immediately if you have answered correctly. Chapter review quizzes and PowerPoint® review slides help you strengthen your language skills to perform confidently in today’s digital classroom and tomorrow’s workplace. Read More

Mary Ellen Guffey| Carolyn M. Seefer

©2020

The Business Communication Handbook 11th Edition

The Business Communication Handbook, 11e is a visually appealing full-colour text that helps you to develop a broad range of communication skills that are essential in the modern workplace. It has a special focus on business communication, which is an important skill you’ll need in real workplace settings. The text helps you learn by breaking down communication principles into examples and showing you how to apply them. The Business Communication Handbook is divided into five sections: - Communication foundations in the digital era - Communication in the workplace - Communication with customers - Communication through documents - Communication across the organisation Read More

Judith Dwyer| Nicole Hopwood

©2020

Technical Writing For Success, 4Th 4th Edition

Help students access their true potential with TECHNICAL WRITING FOR SUCCESS, Fourth Edition! This engaging and practical approach to workplace writing helps you guide students in the process of thinking, listening, researching, planning, composing, revising, and editing documents for use in business, science, hi-tech, and other demanding fields. Packed with active learning features from Cengage, this text makes it easy to show the importance of regular writing practice as students produce their own proposal content, manual instructions, informative briefs, lab reports, news releases, and other documents they won’t see in general communications courses. Sample documents, critical thinking questions, expanded content on oral presentations, and insightful writing advice on style and voice add to this inclusive text—empowering you empower tomorrow’s best technical writers. Read More

Darlene Smith-Worthington| Sue Jefferson

©2019

Essentials Of Business Communication 11th Edition

Ensure you are job-ready with the number one choice -- Guffey/Lowey's ESSENTIALS OF BUSINESS COMMUNICATION, 11E. In a time when writing and communication skills rank high on recruiters’ wish lists, this proven text helps you develop job-readiness for the 21st century. ESSENTIALS highlights best practices and strategies backed by leading-edge research to strengthen your professionalism, expert writing techniques, workplace digital savvy and résumé-building skills. Learn how writing is central to business success, regardless of the communication channel. ESSENTIALS discusses best practices for social media and mobile technology while refining your communication skills. Work with grammar exercises, documents for editing, and other practice tools in this four-in-one package with an authoritative text, practical workbook, grammar handbook and author-generated digital resources in MindTap. Read More

Mary Ellen Guffey| Dana Loewy

©2019

Business Communication 3rd Edition

Turning you into an effective communicator across all media types, Means' BUSINESS COMMUNICATION, 3rd edition, equips you with the communication tools you need to succeed in today's workplace. Its engaging, contemporary design offers clear, easy-to-follow instructions that guide you to more effective writing, listening, speaking, computing and research skills while using the latest technology tools. With an emphasis on English grammar and writing mechanics, the unique Writing Styles feature helps you build powerful writing skills and effectively maintain reader interest. Ethics and cross-cultural issues integrated throughout help you develop decision-making skills that will serve you well throughout your career. The book also offers the most current coverage available on smart phones, the Cloud, document sharing, VOIPs, webinars, enhanced security measures and much more. Read More

Thomas Means

©2019

Essentials Of Business Communication 11th Edition

Ensure your students are job-ready with the number one choice in the field -- Guffey/Lowey's ESSENTIALS OF BUSINESS COMMUNICATION, 11E. In a time when writing and communication skills rank high on recruiters’ wish lists, this tried-and-true text helps students develop job-readiness for the 21st century. ESSENTIALS highlights best practices and strategies backed by leading-edge research to help students strengthen professionalism, expert writing techniques, workplace digital savvy and résumé-building skills. Students learn how writing is central to business success, regardless of the communication channel. ESSENTIALS discusses best practices for social media and mobile technology while equipping students with skills using grammar exercises, documents for editing and grammar practice no longer found in competitors. Unparalleled author-generated ancillaries support this leading approach. Read More

Mary Ellen Guffey| Dana Loewy

©2019

Leadership Communication: Connect. Engage. Inspire. 1st Edition

The world’s great leaders all have great communication skills. You feel inspired when you listen to them or even read any of their messages. This book provides you with lots of frameworks and practical insights on what it takes to elevate your communication from connecting to engaging and inspiring. Jovina Ang shows you the art and science of communication including what makes communication inspiring, how to tell great stories, how to incorporate social media as a critical element of your communication strategy, and more. You’ll learn: • How to connect and inspire at the human level • The power of storytelling • Tips on how to make your presentation impactful • How to decode and master body language • How to be a social leader • How to define and elevate your personal brand • The science of team communication • How to write with the head and with the heart Read More

Jovina Ang

©2019

Business Communication 9th Edition

Let BUSINESS COMMUNICATION: PROCESS AND PRODUCT, 9E prepare you for success in today’s digital workplace. This leading textbook and vast digital resources help you develop the communication competencies that employers value most, such as superior writing, speaking, presentation, critical thinking, and teamwork skills. Two thoroughly updated employment chapters offer tips to prepare you for a labor market that is more competitive, more mobile, and more dependent on technology than ever before. Authors Mary Ellen Guffey and Dana Loewy have interviewed practitioners as well as researched hundreds of articles and blogs to capture the latest trends, technologies, and practices for the most up-to-date advice on how to ace the job search, résumés, cover letters, interviews, and follow-up activities. Optional grammar reviews in each chapter, including a complete grammar guide in the end-of-book appendix, help you improve critical English language skills. Read More

Mary Ellen Guffey| Dana Loewy

©2018

BCOM (With BCOM Online, 1 Term (6 Months) Printed Access Card) 9th Edition

Learn Business Communication course YOUR Way with BCOM! BCOM’s easy-reference, paperback textbook presents course content through visually-engaging chapters as well as Chapter Review Cards that consolidate the best review material into a ready-made study tool. With the textbook or on its own, BCOM Online allows easy exploration of BCOM anywhere, anytime - including on your device! Collect your notes and create StudyBits™ from interactive content as you go to remember what’s important. Then, either use preset study resources, or personalize the product through easy-to-use tags and filters to prioritize your study time. Make and review flashcards, review related content, and track your progress with Concept Tracker, all in one place and at an affordable price! Read More

Carol M. Lehman| Debbie D. DuFrene

©2018

Business English 12th Edition

Improve your professional language skills with the proven grammar instruction and supporting in-text and online resources found in BUSINESS ENGLISH, 12E by Mary Ellen Guffey and Carolyn Seefer. The perennial leader in grammar and mechanics books, BUSINESS ENGLISH uses a three-level approach to divide topics into manageable units that help you hone the critical skills you need. Packed with insights from the authors’ more than 60 years of combined classroom experience, this edition is the only text on the market that provides prompt feedback with answers and explanations so that you know immediately if you have answered correctly. Chapter review quizzes and PowerPoint® review slides help you develop strong language skills so that you can perform confidently in today’s digital classroom and tomorrow’s workplace. Read More

Mary Ellen Guffey| Carolyn M. Seefer

©2017

BCOM (With BCOM Online, 1 Term (6 Months) Printed Access Card) 8th Edition

Learn business communication YOUR Way with BCOM! BCOM’s easy-reference, paperback textbook presents course content through visually-engaging chapters as well as Chapter Review Cards that consolidate the best review material into a ready-made study tool. With the textbook or on its own, BCOM Online allows easy exploration of BCOM anywhere, anytime - including on your mobile device! Collect your notes and create StudyBits™ from interactive content as you go to remember what’s important. Then, either use preset study resources, or personalize the product through easy-to-use tags and filters to prioritize your study time. Make and review flashcards, review related content, and track your progress with Concept Tracker, all in one place and at an affordable price! Read More

Carol M. Lehman| Debbie D. DuFrene

©2017

BCOM (Book Only) 8th Edition

4LTR Press solutions give you the option to choose the format that best suits your learning preferences. This option is perfect for those who focus on the textbook as their main course resource. Read More

Carol M. Lehman| Debbie D. DuFrene

©2017

How 14 14th Edition

From résumé preparation to e-mail exchanges, effective business communication is essential to your professional success. HOW 14: A HANDBOOK FOR OFFICE PROFESSIONALS is your inside guide to communicating clearly and with confidence. Since 1975, HOW has been recognized as the leading reference source for business writers, office personnel, and students. Each new edition introduces the most recent changes in today’s language and the latest developments in the current business environment to ensure you have the easy-to-understand, reliable reference manual you need for successful business communication. Detailed, precise information guides you in writing, formatting, and transmitting communications as well as utilizing the capabilities of social media. Unlike other reference books, HOW is specifically tailored as your single resource and learning guide for writing style, grammar, mechanics, and modern technologies in today’s business or office environment. Read More

James L. Clark| Lyn R. Clark

©2017

Business Communication 10th Edition

Discover a realistic approach to communication in today’s organizations with BUSINESS COMMUNICATION: IN PERSON, IN PRINT, ONLINE, 10E. You learn today’s most important business communication concepts in detail and within the context of how communication happens in organizations today. Company examples and situations demonstrate how principles work in the real business world. In addition to refining core written and oral communication skills, you learn to navigate complex relationships and use current, sophisticated technologies. You master the skills to create PowerPoint® decks, manage your online reputation with LinkedIn and other tools, engage customers using social media, lead web meetings and conference calls, and more. With self-reflection questions throughout the book, you develop a deeper understanding of yourself and how to communicate most effectively to reach your personal and professional goals. Read More

Amy Newman

©2017

Professional Writing: A Discourse Analysis Approach 1st Edition

Professional Writing discusses the nature of professional communication and provides the theoretical foundations and practical knowledge of professional communication research. Do business communication teachers need a business background? Is business communication data a necessity for business communication classes? This book tries to address these two questions. It attempts to analyze what the potential communication issues or problems are in a variety of professional communication encounters that the individual needs to deal with for communication success. Professional communication data is analyzed with the four main sources of communicative competencies: grammatical competence, discourse competence, sociolinguistic competence and strategic competence in order to explicate how they are realized in professional communication practices. Overall, this discursive approach illustrates discourse analysis as an important perspective of professional communication research. Read More

Yeonkwon Jung

©2017

Essentials Of Business Communication 3rd Edition

Students might find it a challenge to orientate themselves to the working world. In Essentials of Business Communication, An Asia Edition this book serves to bridge that gap with useful learning tools provided in the book and local examples that will be relevant to the Asian student. From detailed grammar/mechanics exercises to resources like the communication workshop to promote career skills, your learning experience will be meaningful and engaging. Students will also be trained to become an effective communicator in today’s wired and mobile workplace. Read More

Mary Ellen Guffey| Bertha Du-Babcock| Dana Loewy

©2016

Essentials Of Business Communication (With Premium Website, 1 Term (6 Months) Printed Access Card) 10th Edition

Strengthen your business communication skills with the streamlined presentation and unparalleled learning resources found only in the award-winning ESSENTIALS OF BUSINESS COMMUNICATION, 10E. This unique four-in-one learning package includes an authoritative text, practical workbook, grammar/mechanics handbook at the end of the book, and premium Web site (access code is included with new copies of the text). You’ll learn basic writing skills and then apply these skills to a variety of e-mails, memos, letters, reports, and resumes. Realistic, updated model documents and new exercises and activities introduce the latest business communication practices. Extraordinary exercises help you build confidence as you review grammar, punctuation, and writing guidelines. You'll find increased coverage of professional social media communication, electronic messages and digital media. Please note that the Premium Website access code is included in new copies of the text. Access codes and supplements are not guaranteed with used items. Read More

Mary Ellen Guffey| Dana Loewy

©2016

The Business Communication Handbook 10th Edition

The Business Communication Handbook, 10e covers a broad range of communication principles, practices and skills that will help you grow in your chosen career. It is designed to cover a range of skills required in today’s workplaces with a focus on business communication, and covers the written, verbal and interpersonal communication skills that are essential for personal development, employment and active involvement in our social and professional lives. The book is closely aligned with the competencies and content of the BSB40212 Certificate IV in Business and BSB40507 Certificate IV in Business Administration. New, print versions of this book come with bonus online study tools on the CourseMate Express platform. Read More

Judith Dwyer| Nicole Hopwood

©2016

BCOM7 (With Coursemate, 1 Term (6 Months) Printed Access Card) 7th Edition

Created by the continuous feedback of a "student-tested, faculty-approved" process, BCOM 7 delivers a visually appealing, succinct print component, tear-out review cards for students and instructors and a consistent online offering with Enhanced CourseMate that includes an eBook in addition to a set of interactive digital tools all at a value-based price and proven to increase retention and outcomes. BCOM 7 offers expanded coverage on technology and social media, online grammar tools, extra model documents both online and in the text, abundant real world examples, and quizzes and games to make reviewing interactive and fun. Read More

Carol M. Lehman| Debbie D. DuFrene

©2016

Business Communication 9th Edition

BUSINESS COMMUNICATION: IN PERSON, IN PRINT, ONLINE, 9E offers a realistic approach to communication in today's organizations. The text covers the most important business communication concepts in detail and thoroughly integrates coverage of today's social media and other communication technologies. Building on core written and oral communication skills, the ninth edition helps readers make sound medium choices and provides guidelines and examples for the many ways people communicate at work. Readers learn how to create PowerPoint® decks, use instant messaging and texting effectively at work, engage customers using social media, lead web meetings and conference calls, and more. Read More

Amy Newman

©2015

The Ultimate Job Hunter's Guidebook 7th Edition

Offering concise coverage of essential job-hunting and career strategies, this flexible, how-to book can supplement any business course or serve as the foundation for a career development class. The Sixth Edition continues to focus on real-world applications through experiential exercises and hands-on activities designed for individual or group use. New material in this edition describes the latest online job and career development online sites and how to use them best. New chapter-ending Success Stories focus on individuals who've used their initiative to transition from one career to another. The authors employ a casual, student-friendly tone. Read More

Susan D. Greene| Melanie C.L. Martel

©2015

Business Communication 8th Edition

A trusted market leader, BUSINESS COMMUNICATION: PROCESS AND PRODUCT presents the market's most innovative coverage of workplace communication skills with an expanded emphasis on digital writing. Compelling, new infographics and a vibrant new design appeal to today's visual learners. Most importantly, the hallmark features that made Guffey the market leader − abundant model documents, the 3x3 writing process, case studies, and an efficient 16-chapter format − continue to enhance student learning and comprehension. Vast instructor resources, including new video-enhanced PowerPoint slides, help new and veteran instructors plan and manager their courses. Read More

Mary Ellen Guffey| Dana Loewy

©2015

Dissertation Skills 2nd Edition

A dissertation is often a crucial part of a Business and Management degree and can heavily influence the final mark. It can be extremely daunting: it requires a lengthy piece of writing and forms a major component for assessment. In fact, when faced with this task the first word that comes to mind for many students is simply ‘Help!’ This new and updated edition provides the necessary help, covering all the stages from the initial choice of subject through to the final writing. Stephen Rayner joins Brian White in this excellent guide to dissertations, which is equally useful to both undergraduates and postgraduates. It includes support on all aspects of the dissertation, from the student-supervisor relationship to evaluation and analysis of data. Read More

Brian White| Stephen Rayner

©2014

Business English (With Student Premium Website, 1 Term (6 Months) Printed Access Card) 11th Edition

BUSINESS ENGLISH, 11th Edition, by Mary Ellen Guffey and Carolyn Seefer helps students become successful communicators in any business arena with its proven grammar instruction and supporting in-text and online resources. The perennial leader in grammar and mechanics texts, the 11th edition of BUSINESS ENGLISH uses a three-level approach to break topics into manageable units, letting students identify and hone the most critical skills and measure their progress along the way. Packed with insights from more than thirty years of classroom experience in business communications, BUSINESS ENGLISH also includes access to the premier website and its many resources for building language skills. Read More

Claudia B. Gilbertson| Mark W. Lehman| Debra Harmon-Gentene

©2014