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Search results showing for "Radio Television & Film"

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Essential Cinema 1st Edition

Succinct, lively, and affordable, ESSENTIAL CINEMA: AN INTRODUCTION TO FILM ANALYSIS vividly illustrates principles in action as it helps you develop effective skills in close analysis. The book is packed with frame captures you can readily relate to, and it also features interviews with film practitioners throughout, giving you insight into real-world practice. In addition, unique screening questions at the end of each chapter help you apply chapter concepts to any film you watch, while the running glossary and end-of-text illustrated glossary offer easy access to full explanations of concepts. This edition includes an updated card reflecting the new guidelines from the 2016 MLA HANDBOOK, Eighth Edition. Read More

Jon Lewis

©2018

Video Basics 8th Edition

Reflecting the latest from real-world practice, VIDEO BASICS, 8th Edition, by Emmy award–winning producer, director, and innovator Herbert Zettl delivers the most authoritative, current, and technically accurate guide to video production available. Concise yet thorough, the text moves you quickly from video concepts and processes to production tools and techniques, and -- ultimately -- the production environment (studio and field, indoors and out) and its effects. A more conceptual framework helps you progress from the idea (what to create) to the image (how to create) on video. In addition, the accompanying MindTap digital experience helps you ensure your course success with a range of interactive study tools. Read More

Herbert Zettl

©2018

Management Of Electronic And Digital Media 6th Edition

Offering numerous real-world examples and case studies, MANAGEMENT OF ELECTRONIC AND DIGITAL MEDIA, 6e, equips you with the latest trends, practices, and research on the management and leadership techniques used in the electronic and digital media industries. Extremely reader friendly, the text offers a clear and concise presentation of key issues facing future managers, leaders, and entrepreneurs in the rapidly evolving media industries. New coverage highlights trends in big data, mobile, social media, and the cloud, as well as the latest on the evolution of social media and digital platforms. An all-new chapter details the multifaceted manager/leader/entrepreneurial role of a media manager. Giving you hands-on experience with real-life challenges, end-of-chapter case studies put you directly in the role of decision-maker -- helping prepare you for a career in today's electronic and digital media field. Read More

Alan B. Albarran

©2017

Sight, Sound, Motion 8th Edition

Delivering the most comprehensive coverage available, Herb Zettl’s SIGHT SOUND MOTION: APPLIED MEDIA AESTHETICS, 8e thoroughly describes the major aesthetic image elements -- light and color, space, time-motion, and sound -- as well as presents in-depth coverage on how they are creatively used in television and film. Real-world applications bring the text’s detailed coverage of aesthetic theory to life. It equips you to think critically about media aesthetics and apply them to production situations. Now presented in full color, the Eighth Edition’s engaging presentation is richly illustrated with strong visuals that often draw on traditional art forms, such as painting, sculpture, and dance. Read More

Herbert Zettl

©2017