Become a successful communicator in all your personal and professional endeavors--whether they're face-to-face or virtual--with COMMUNICATE! 15th Edition. This book will engage you in active learning with theory, application and tools for practicing and assessing specific communication skills in interpersonal, intercultural, group, and public speaking settings. Skill-building exercises, including speech-plan action step activities, guide students through the speech preparation process. COMMUNICATE! provides lively contemporary examples and sample student speeches that ground theory, increase comprehension, and help students become skillful communicators. The role of ethics in communication is integrated throughout the text, as is the role of technology and social media. The chapters on listening (Ch. 6) and presentational aids (Ch. 13) have been significantly revised.
Unit I: FOUNDATIONS OF COMMUNICATION.
1. Foundations of Communication.
2. Perception of Self and Others.
3. Intercultural Communication.
4. Verbal Messages.
5. Nonverbal Messages.
6. Listening.
Unit II: INTERPERSONAL COMMUNICATION AND RELATIONSHIPS.
7. Interpersonal Relationships.
8. Interpersonal Communication.
Unit III: GROUP COMMUNICATION.
9. Communicating in Groups.
10. Group Leadership and Problem Solving.
Unit IV: PUBLIC SPEAKING.
11. Topic Selection and Development.
12. Organizing Your Speech.
13. Presentational Aids.
14. Language and Oral Style.
15. Delivery.
16. Informative Speaking.
17. Persuasive Speaking.
Appendix: Interviewing.
References.
Index.
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Kathleen S. Verderber
Kathleen S. Verderber is associate professor of management emeritus at Northern Kentucky University. She has consulted with various civic, professional and business organizations. Dr. Verderber has published numerous articles in several journals and presented papers at communication and management conferences. In addition, she is a co-author of COMMUNICATE! THE CHALLENGE OF EFFECTIVE SPEAKING IN A DIGITAL AGE, COMM and SPEAK, all with Cengage, as well as author of INTER-ACT: INTERPERSONAL COMMUNICATION, CONCEPTS, SKILLS, AND CONTEXTS with Oxford University Press. She holds an M.A. in speech communication as well as an MBA and a Ph.D. in organizational behavior from the University of Cincinnati.
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Deanna D. Sellnow
Deanna D. Sellnow, Ph.D., is a Luminary Research Professor of Strategic Communication in the Nicholson School of Communication at the University of Central Florida. Her research focuses on the rhetoric of popular culture, particularly music as communication, and instructional communication as it occurs in conventional and nonconventional classrooms, as well as in risk and crisis contexts. Dr. Sellnow has published in regional, national and international journals and served as editor of the JOURNAL OF COMMUNICATION PEDAGOGY, COMMUNICATION TEACHER and the BASIC COMMUNICATION COURSE ANNUAL. She is co-author of COMMUNICATE!, THE CHALLENGE OF EFFECTIVE SPEAKING, COMM and SPEAK, all with Cengage.
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Rudolph F. Verderber
Rudolph F. Verderber is Distinguished Teaching Professor of Communication Emeritus at the University of Cincinnati and former National Speaker's Association Professor of the Year -- as well as one of the all-time bestselling communication studies authors. The strength of his basic texts lies in his ability to explain and exemplify concepts, theories and skills to introductory level students. His Cengage texts -- COMMUNICATE!, THE CHALLENGE OF EFFECTIVE SPEAKING, COMM and SPEAK -- have a reputation for being student favorites due to their accessible presentation of theory and skills.
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Increased emphasis on the role of technology and social media with research and best practices about how specific communication concepts operate differently in technological and face-to-face environments.
-
A revised chapter on listening (Chapter 6) integrates contemporary research on cognitive processes, and how technology and social media are changing the way we listen and bring new challenges to listening effectively.
-
A revised chapter on presentational aids (Chapter 13) includes the range of visual, audio, and audiovisual aids used so often in speechmaking today.
-
A new sample informative speech outline and transcript on Internet identity theft. Student learning outcomes introduce each chapter and help students focus on the main points as they read.
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A new Reflection and Assessment section replaces the standard summary and asks students to answer key questions about the chapter before moving on to the next chapter.
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"Apply It" boxes in the margins encourage readers to reflect on and apply a specific communication concept or skill to their lives.
-
Increased emphasis on the role of technology and social media with research and best practices about how specific communication concepts operate differently in technological and face-to-face environments.
-
A revised chapter on listening (Chapter 6) integrates contemporary research on cognitive processes, and how technology and social media are changing the way we listen and bring new challenges to listening effectively.
-
A revised chapter on presentational aids (Chapter 13) includes the range of visual, audio, and audiovisual aids used so often in speechmaking today.
-
A new sample informative speech outline and transcript on Internet identity theft.
-
Student learning outcomes introduce each chapter and help students focus on the main points as they read. "Apply It" boxes in the margins encourage readers to reflect on and apply a specific communication concept or skill to their lives.
-
A new Reflection and Assessment section replaces the standard summary and asks students to answer key questions about the chapter before moving on to the next chapter.
-
Speech-Plan Action Steps and activities provide students with concrete steps in speech planning, organizing, and presenting.
-
"Communicating in the World" (formerly called PopCom!) illustrates key communication concepts and theories played out in daily life.
-
Diverse Voices essays target cross-cultural communication challenges as told by real people who have experienced them.
-
Thorough interviewing Appendix has been updated and revised throughout.
-
Steps and activities provide students with concrete steps in speech planning, organizing, and presenting.
-
"Communicating in the World" (formerly called PopCom!) illustrates key communication concepts and theories played out in daily life.
-
Diverse Voices essays target cross-cultural communication challenges as told by real people who have experienced them.
-
Thorough interviewing Appendix has been updated and revised throughout.
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