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Principles of Business,
9th Edition

Les Dlabay, Ed.D., James L. Burrow, Brad Kleindl

ISBN-13: 9781305653030 | ISBN-10: 1305653033

Copyright 2017

| Published 2016

List Price USD $127.95

Overview

PRINCIPLES OF BUSINESS, Ninth Edition, provides complete instruction in business concepts and skills students need in today's competitive environment. This market-leading introductory business text offers extensive coverage in major business concepts, such as finance, marketing, operations, and management. Students gain valuable information and skills for the workplace, as well as preparation for success in competitive events, such as DECA, FBLA, and BPA.

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Meet the Authors

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Les R. Dlabay, Ed.D. is Professor of Business in the Department of Economics and Business at Lake Forest College in Illinois. He has taught more than 30 different business courses in high school, community college, university, teacher preparation, and adult education programs. Dr. Dlabay has presented more than 300 teacher workshops and seminars emphasizing interactive learning strategies, including team projects and field research activities. His "hobbies" include a cereal package collection (from over 100 countries) and banknotes from 200 countries; these are used to teach economic, cultural, and political aspects of global business. In an effort to prepare students to do business in varied economic settings, Professor Dlabay makes extensive use of class assignments related to world hunger, poverty, micro-finance, and micro-enterprise.

James L. Burrow, Ph.D., has a background in marketing and human resource development. He works regularly with the business community and other organizations as a consultant on marketing and performance improvement strategies including the use of the Internet as an education and training resource. He recently retired from the faculty of North Carolina State University, where he served as the coordinator of the graduate Training and Development Program for over fifteen years. Dr. Burrow received degrees from the University of Northern Iowa and the University of Nebraska in marketing and marketing education.

Brad A. Kleindl, Ph.D., is dean of the School of Business at Park University in Kansas City, Missouri. He previously served as dean and professor of marketing of The Robert W. Plaster College of Business Administration at Missouri Southern State University. He has authored and co-authored six books and more than 60 articles and conference papers. Dr. Kleindl has served twice as a Senior Fulbright Scholar, during 2007 in Austria and 2003 in South Africa. He has taught courses in consumer behavior, marketing research, principles of marketing, Internet marketing, international marketing, and has presented at conferences and industry meetings across the United States, Europe, Africa, and Asia.

  • The 9th Edition will address the needs of teachers by helping them show relevance of the Intro to Business course in the high school curriculum. It will help teachers with a wealth of updated content and practical activities. Because it addresses a variety of learning styles, Principles of Business will make the course accessible to all students. Our strategy is to emphasize our market-leading business education reputation and to show the customer that we have better content, features, activities, and informational resources to meet student needs.
  • The revision will incorporate course competencies for the upcoming adoption states and major open territories as well as those defined by NBEA's National Standards for Business Education. The text will also cover the market's demands for instruction on life skills, real-world applications, project-based learning, technology, Internet, ethics and academic connections. More coverage of E-Commerce is included, as well as International Business and career-oriented features.
  • Work as a Team allows students to experience dynamics that enhance the learning process and learn the benefits and concerns of shared decision-making.
  • Planning a Career in… presents the needed skills, education, work experience, and industry opportunities for a variety of business-related career paths.
  • Features such as Business Vision, Life-Span Plan, Business Improving Society, and A Question of Ethics provide the link between theory and the real world of business.
  • Doing Business In . . . highlights various countries and provides a basic knowledge of international business activities that are vital for living and working in the global economy.
  • Winning Edge activities prepare students for FBLA, BPA, and DECA competitive events.
  • Interactions & Connections is an experiential learning activity at the end of each chapter that gets students active in their community or online.

Table of Contents

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Unit I: BUSINESS IN THE GLOBAL ECONOMIC ENVIRONMENT.
1. Economic Decisions and Systems.
2. Economic Activity.
3. Business in the Global Economy.
4. Social Responsibility of business and Government.
Unit II: BUSINESS ORGANIZATION AND MANAGEMENT.
5. Business Organization.
6. Entrepreneurship and Small Business Management.
7. Management and Leadership.
8. Human Resources, Culture, and Diversity.
9. Career Planning and Development.
Unit III: BUSINESS OPERATIONS AND TECHNOLOGY.
10. Marketing.
11. Business and Technology.
12. Financial Management.
13. Production and Business Operations.
14. Risk Management.
Unit IV: PERSONAL FINANCIAL MANAGEMENT.
15. Consumers in the Global Economy.
16. Money Management and Financial Planning.
17. Banking and Financial Services.
18. Consumer Credit.
19. Savings and Investment Strategies.
20. Insurance.

Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.

Instructor's Wraparound Edition: Principles of Business, 9th

ISBN13:9781305653054
ISBN10:130565305X
The Instructor's Wraparound Edition features reduced size student pages and includes teaching tips and suggestions for each chapter at point of use.

Cengage Testing, powered by Cognero® for Dlabay/Burrow/Kleindl's Principles of Business

ISBN13:9781305670778
ISBN10:1305670779

Cengage Testing, powered by Cognero® for Dlabay/Burrow/Kleindl’s Principles of Business, Instant Access

ISBN13:9781305670785
ISBN10:1305670787
Cengage Learning Testing powered by Cognero® is a flexible, online system that allows you to: import, edit, and manipulate content from the text's test bank or elsewhere, including your own favorite test questions; create multiple test versions in an instant; and deliver tests from your LMS, your classroom, or wherever you want.

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Principles of Business

  • ISBN-10: 1305653033
  • ISBN-13: 9781305653030

Price USD$ 127.95

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