Dawn Iacobucci is the Bronson Ingram Professor of Marketing at the Owen Graduate School of Management, Vanderbilt University, where she has taught since 2007. She has been Senior Associate Dean at Vanderbilt (2008–2010) and Professor of Marketing at Kellogg (Northwestern University, 1987–2004), University of Arizona (2001–2002), and Wharton (University of Pennsylvania, 2004–2007). Dr. Iacobucci received her MS in statistics, her MA and PhD in quantitative psychology from the University of Illinois at Urbana-Champaign, and her MTS from Garrett Theological Seminary. Dr. Iacobucci’s research focuses on modeling dyadic interactions and social networks, customer satisfaction and service quality, and multivariate and methodological research questions. She has published in the Journal of Marketing, the Journal of Marketing Research, Harvard Business Review, the Journal of Consumer Psychology, the International Journal of Research in Marketing, Marketing Science, the Journal of Service Research, Psychometrika, Psychological Bulletin, and Social Networks.Randall Shannon is Chair for the Marketing Program at the College of Management, Mahidol University, Thailand, and has been a faculty at the university since 2004. He received his PhD in Marketing, with a focus on cross-cultural consumer behavior and branding from Thammasat University, Thailand.
Following a career in marketing research at AC Nielsen, he has been teaching in Thailand for more than 10 years, typically on topics related to marketing, consumer behavior, marketing research, new product development, and advertising. Dr. Shannon has published more than 30 papers in international conferences, and has published articles in journals, such as the Journal of Brand Management and Oxford’s European Retail Digest. He has also worked on various consulting projects within Asia for companies such as McKinsey and Temporal Brand Consulting. Dr. Shannon’s research interests include consumer behavior
(especially cross-cultural aspects) as relates to retailing and shopping behavior, as well as marketing in general. He enjoys exploring consumer motivations and how this can be applied to enhance marketing,
such as through more effective advertising and branding.Nicholas Grigoriou is a Lecturer with the School of Business, Monash University Malaysia, Sunway campus. He received his Bachelor in Marketing and Graduate Diploma in Business (Marketing) from Monash University, Australia. He teaches undergraduate courses on international retailing, marketing research, and retail management. His principal research interest is in new product development for international markets. He has published in journals such as Journal of Global Commerce Research, Journal of Social Psychology, and International Journal of Marketing Research. He also wrote International Marketing: A Practical Approach (McGraw-Hill, 2004) and also contributed a chapter on new product development in emerging markets in the Handbook of Business Practices and Growth in Emerging Markets (World Scientific, 2009). Nicholas has also presented papers at conferences, including academic and industry seminars in the area of marketing.