AE Economics for Today,
10th Edition

Irvin B. Tucker

ISBN-13: 9789814839389 | ISBN-10: 9814839388

Copyright 2019

| Published 2018

| 928 pages

List Price USD $249.95


Written by national award-winning educator Irvin Tucker, ECONOMICS FOR TODAY, 10E provides the most student-friendly text on the market with a clear writing style that's ideal for students at all levels. Rather than presenting a confusing array of economic analyses that students must simply memorize, this edition's straightforward, unbiased approach teaches how to apply basic economic principles and even understand economics in today's news. The most pedagogically rich book available, ECONOMICS FOR TODAY provides a unique textual and visual learning system that clarifies and reinforces core concepts. Students can immediately assess their comprehension to ensure understanding. They examine the latest information on economic growth, income distribution, federal deficits, environmental issues, and other economic developments and learn how these key concepts apply to everyday life.

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Meet the Authors

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Dr. Irvin B. Tucker spent more than 30 years of teaching introductory economics at the University of North Carolina Charlotte. He earned his B.S. in economics at North Carolina State University and his M.A. and Ph.D. in economics from the University of South Carolina. He was a long-time member of the National Council on Economic Education. Dr. Tucker served as executive director of the S.C. Council of Education and director of the Center for Economic Education at the University of North Carolina at Charlotte. He was recognized for his ability to relate basic principles to economic issues and public policy. His work has received national recognition with awards from the Meritorious Levy Award for Excellence in Private Enterprise Education, the Federation of Independent Business Award for Postsecondary Educator of the Year in Entrepreneurship and Economic Education, and the Freedom Foundation's George Washington Medal for Excellence in Economic Education. In addition, Dr. Tucker's research has been published in numerous professional journal articles on a wide range of topics, including industrial organization, entrepreneurship, and economics of education. Dr. Tucker also authored other highly successful economics books, including ECONOMICS FOR TODAY and ECONOMICS AND FINANCE.

  • CUSTOMIZATION CHOICES IN MINDTAP AND APLIA OFFER ULTIMATE TEACHING FLEXIBILITY. Chapters can be rearranged, online chapters can be customized in print, and you have the option to add any topic, including your own research and notes or specialized topics drawn from the Cengage Economics Issues database.
  • EXCLUSIVE "ANALYZE THE ISSUE" FEATURES TEST STUDENTS' UNDERSTANDING OF PRINCIPLES. These challenging features follow each "You’re the Economist" or "Global Economics" insert. They are designed to check your students' understanding of how the content relates to practical economic concepts. Specific, thought-provoking questions prompt meaningful classroom discussions or may be assigned for homework. Corresponding answers appear in the Instructor's Manual.
  • OUTSTANDING VISUAL SUMMARIES WRAP UP KEY POINTS FROM EACH CHAPTER. Each chapter ends with a brief point-by-point summary of the key concepts. Many of these summarized points include miniaturized versions of the important graphs and Causation Chains that illustrate key concepts. These serve as visual reminders for your students as they finish the chapters. They are also useful in reviewing and studying for quizzes and exams.
  • CAUSATION CHAIN GAME HELPS STUDENTS VISUALIZE COMPLEX ECONOMIC RELATIONSHIPS. A favorite with instructors like you, Tucker's highly successful Causation Chains are included under many graphs throughout this edition. This learning device helps students visualize complex economic relationships using simple box diagrams that illustrate how one change causes another change. Each causation chain in the text has a corresponding Animated Causation Chain Game online within MindTap. This game makes it fun to learn and easy to succeed.
  • ONLINE EXERCISES SPARK STUDENTS' EXCITEMENT ABOUT ECONOMIC RESEARCH ON THE INTERNET. Meaningful exercises for each chapter require students to access online economic data and answer questions related to the content of the chapter. All Internet exercises appear on the MindTap for Tucker accompanying website with direct links to the online addresses. With this time-saving help, students avoid the tedious and error-prone task that is link-pasting.
  • LEADING APLIA DIGITAL MANAGEMENT SYSTEM ENCOURAGES INTERACTIVE LEARNING. Aplia offers comprehensive interactive economic problem sets, analyses, tutorials, experiments and critical thinking exercises that require students to take an active role in the learning process. This system helps your students improve economic understanding without creating extra work for you, the instructor. The system automatically grades and records homework and works with any learning management system.
  • DISTINCTIVE PART "ROAD MAPS" REVIEW KEY MATERIAL FROM EACH PART. "Road Maps" concludes each part with review questions from the previous part, organized by chapter. To reinforce concepts, each set of questions relates to the interactive Causation Chain Games found in MindTap resources. Students simply click through these interactive exercises for fun review and hands-on learning. Answers to the questions are available on the Instructor's Resource Center.
  • UNIQUE "CHECKPOINTS" GENERATE STUDENT INTEREST AND PROMPT CRITICAL THINKING. Who says learning economics isn’t be fun? Unique, engaging "Checkpoints" spark your students' interest while checking their progress using challenging economics puzzles in a game-like style. Students enjoy analyzing and answering intriguing questions and can check their answers at the end of the chapter. They gain personal satisfaction from realizing that they have truly mastered a concept.

Table of Contents

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1. Introducing the Economic Way of Thinking.
Appendix: Applying Graphs to Economics.
2. Production Possibilities, Opportunity Cost, and Economic Growth.
3. Market Demand and Supply.
Appendix: Consumer Surplus, Producer Surplus, and Market Efficiency.
4. Markets in Action.
Appendix: Applying Supply and Demand Analysis to Health Care.
5. Price Elasticity of Demand and Supply.
6. Consumer Choice Theory.
Appendix: Indifference Curve Analysis.
7. Production Costs.
8. Perfect Competition.
9. Monopoly.
10. Monopolistic Competition and Oligopoly.
11. Labor Markets.
12. Income Distribution, Poverty, and Discrimination.
13. Antitrust and Regulation.
14. Environmental Economics.
15. Gross Domestic Product.
Appendix: A Four-Sector Circular Flow Model.
16. Business Cycles and Unemployment.
17. Inflation.
18. The Keynesian Model.
19. The Keynesian Model in Action.
20. Aggregate Demand and Supply.
Appendix: The Self-Correcting Aggregate Demand and Supply Model.
21. Fiscal Policy.
22. The Public Sector.
23. Federal Deficits, Surpluses, and the National Debt.
24. Money and the Federal Reserve System.
25. Money Creation.
26. Monetary Policy.
Appendix: Policy Disputes Using the Self-Correcting Aggregate Demand and Supply Model.
27. The Phillips Curve and Expectations Theory.
28. International Trade and Finance.
29. Economies in Transition.
30. Growth and the Less-Developed Countries.
Appendix A: Answers to Odd-Numbered Study Questions and Problems.
Appendix B: Answers to Sample Quizzes.
Appendix C: Answers to Road Map Questions.

Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.

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AE Economics for Today

  • ISBN-10: 9814839388
  • ISBN-13: 9789814839389

Price USD$ 249.95


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