6th Edition

Deanna D. Sellnow, Kathleen S. Verderber, Rudolph F. Verderber

ISBN-13: 9780357370278
Copyright 2021 | Published
320 pages | List Price: USD $100.00

A direct response to ongoing research into students' workflows and preferences, Sellnow/Verderber/Verderber's COMM6 delivers the best of print and digital resources to meet the needs of all generations and learning styles. It combines an easy-reference, paperback textbook with Chapter Review Cards and an innovative online experience -- all at an affordable price. Delivering comprehensive yet succinct coverage, it integrates the latest research, best practices and timely, relevant examples. It also gives you the convenience of anywhere, anytime learning so you can access the text and interactive learning tools on almost any device.


1. Communication Perspectives.
2. Perception of Self and Others.
3. Intercultural Communication.
4. Verbal Messages.
5. Nonverbal Messages.
6. Listening.
7. Interpersonal Relationships.
8. Interpersonal Communication.
9. Communicating in Groups.
10. Group Leadership and Problem Solving.
11. Topic Selection and Development.
12. Organizing Your Speech.
13. Presentational Aids.
14. Language and Oral Style.
15. Delivery.
16. Informative Speaking.
17. Persuasive Speaking.
Appendix: Interviewing.

  • Deanna D. Sellnow

    Deanna D. Sellnow, Ph.D., is a Luminary Research Professor of Strategic Communication in the Nicholson School of Communication at the University of Central Florida. Her research focuses on the rhetoric of popular culture, particularly music as communication, and instructional communication as it occurs in conventional and nonconventional classrooms, as well as in risk and crisis contexts. Dr. Sellnow has published in regional, national and international journals and served as editor of the JOURNAL OF COMMUNICATION PEDAGOGY, COMMUNICATION TEACHER and the BASIC COMMUNICATION COURSE ANNUAL. She is co-author of COMMUNICATE!, THE CHALLENGE OF EFFECTIVE SPEAKING, COMM and SPEAK, all with Cengage.

  • Kathleen S. Verderber

    Kathleen S. Verderber is associate professor of management emeritus at Northern Kentucky University. She has consulted with various civic, professional and business organizations. Dr. Verderber has published numerous articles in several journals and presented papers at communication and management conferences. In addition, she is a co-author of COMMUNICATE! THE CHALLENGE OF EFFECTIVE SPEAKING IN A DIGITAL AGE, COMM and SPEAK, all with Cengage, as well as author of INTER-ACT: INTERPERSONAL COMMUNICATION, CONCEPTS, SKILLS, AND CONTEXTS with Oxford University Press. She holds an M.A. in speech communication as well as an MBA and a Ph.D. in organizational behavior from the University of Cincinnati.

  • Rudolph F. Verderber

    Rudolph F. Verderber is Distinguished Teaching Professor of Communication Emeritus at the University of Cincinnati and former National Speaker's Association Professor of the Year -- as well as one of the all-time bestselling communication studies authors. The strength of his basic texts lies in his ability to explain and exemplify concepts, theories and skills to introductory level students. His Cengage texts -- COMMUNICATE!, THE CHALLENGE OF EFFECTIVE SPEAKING, COMM and SPEAK -- have a reputation for being student favorites due to their accessible presentation of theory and skills.

  • A new auto-graded concept video assessment is included for every chapter. Bringing chapter concepts to life, the innovative videos provide brief, visually appealing explanations of important concepts that help students more easily remember and apply what they’ve learned. With the new auto-graded feature, these quick self-assessments help students ensure they have a solid understanding of key content to continue building upon.

  • Providing a wealth of interactive anywhere, anytime learning tools, COMM6's new MindTap digital learning solution helps students more easily locate new concept video quizzes, journal assignments and end of chapter quizzes.

  • MindTap's intuitive tagging and filtering options help students maximize their study efforts as they make flashcards, take practice quizzes, view related content and track their progress.

  • In addition to straightforward course management, assessment and analytics for instructors, the COMM6 MindTap engages students of all generations and learning styles. Integrating seamlessly into your course, it sets the stage for thinking critically about communication.

  • Every Cengage Unlimited MindTap includes an engaging print textbook and an interactive digital solution that offers study tools and the full text narrative -- all delivered and influenced by a deep understanding of students' workflow and learning styles. Students have their choice of format -- print with online, print only or online only -- all at the same affordable price.

  • Comprehensive yet succinct chapters in a modern design present content in a more engaging and accessible format that increases the number of students who read the chapter without minimizing coverage of key concepts.

  • Concept Videos for each chapter integrate the latest research and current examples so students can better relate to what they're learning. An MLA Style card acts as a helpful reference for students during writing assignments.

  • Think Pair Share activities in the printed text give students the opportunity to examine their communication experiences and share these experiences with peers. Easier access to journal assignments in MindTap encourages students to write about various communication experiences.

Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.

Cengage Testing, powered by Cognero® for Sellnow/Verderber/Verderber's COMM

Cengage Testing, powered by Cognero® for Sellnow/Verderber/Verderber's COMM Instant Access

Instructor's Companion Website for Sellnow/Verderber/Verderber's COMM

MindTap: COMM 12 Months

Cengage eBook: COMM 12 Months