Introduction to Psychology,
10th Edition

Rod Plotnik, Haig Kouyoumdjian

ISBN-13: 9781133943495
Copyright 2014 | Published
752 pages | List Price: USD $263.95

Featuring a look and style that's more like a magazine than a textbook, Plotnik's INTRODUCTION TO PSYCHOLOGY, Tenth Edition will draw you in and show you how exciting the study of psychology can be. This modular, visual approach to the fundamentals of psychology--the pioneer of the "visual" or "magazine" style approach--makes even the toughest concepts engaging and entertaining. Each and every page is individually planned, written, and formatted to effectively incorporate the use of Visual Cues, which help you to better remember information. Extensively updated, the text also utilizes "chunking," a method of breaking concepts down into small, easily digested sections that help you learn at your own pace.

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Part I: PSYCHOLOGY'S FOUNDATIONS AND METHODS OF RESEARCH.
1. Discovering Psychology.
2. Psychology and Science.
Part II: THE BRAIN, BIOLOGY AND BEHAVIOR.
3. Brain's Building Blocks.
4. Incredible Nervous System.
Part III: SENSING AND PERCEIVING.
5. Sensation.
6. Perception.
Part IV: CONSCIOUSNESS.
7. Sleep and Dreams.
8. Hypnosis and Drugs.
Part V: LEARNING.
9. Classical Conditioning.
10. Operant and Cognitive Approaches.
Part VI: MEMORY.
11. Types of Memory.
12. Remembering and Forgetting.
Part VII: COGNITION.
13. Intelligence.
14. Thought and Language.
Part VIII: MOTIVATION AND EMOTION.
15. Motivation.
16. Emotion.
Part IX: The Developing Human.
17. Infancy and Childhood.
18. Adolescence and Adulthood.
Part X: PERSONALITY.
19. Psychoanalytic and Humanistic Theories.
20. Social and Cognitive and Trait Theories.
Part XI: HEALTH PSYCHOLOGY.
21. Health, Stress and Coping.
Part XII: PSYCHOLOGICAL DISORDERS.
22. Assessment and Anxiety Disorders.
23. Mood Disorders and Schizophrenia.
24. THERAPIES.
Part XIII: SOCIAL PSYCHOLOGY.
25. Social Cognition and Behavior.

  • Rod Plotnik

    Rod Plotnik earned his Ph.D. as a biological psychologist from the University of Florida and a post doctorate at Yale University. Early in his career, he realized the effectiveness of teaching students through visuals to get them excited about the material, a technique he utilizes throughout INTRODUCTION TO PSYCHOLOGY, now in its Tenth Edition (Cengage Learning, 2014).

  • Haig Kouyoumdjian

    Haig Kouyoumdjian's interest in psychology was sparked when he used Rod Plotnik's INTRODUCTION TO PSYCHOLOGY in his first psychology course. He later received a Master of Arts in psychology at San Diego State University, where he had the opportunity to work closely with Rod Plotnik, who at the time was a professor in the department and supervisor of the graduate teaching associates training program. Dr. Kouyoumdjian later earned his Ph.D. as a clinical psychologist from the University of Nebraska, Lincoln. He has been teaching undergraduate psychology courses and authoring introductory psychology textbooks ever since.

  • New organization: The twenty-five modules are now organized into 13 parts that reflect the modules' core concepts and tie overarching themes together.

  • Improved placement of review material: Critical Thinking features now precede Summary Test features to provide students a comprehensive review section. Summary Test features have moved to the end of each module.

  • Art program: Newly updated illustrations and images in the text provide a fresh and cohesive look.

  • New topic coverage: New and expanded topics include the evolutionary approach to psychology, industrial/organizational psychology, genetic testing, cyber therapy, MP3 players and deafness, motion illusions, emotional intelligence in romantic relationships, and careers in psychology.

  • Thoroughly updated research base: More than 1,000 new references, the majority from very recent years, provide students with access to the most up-to-date studies and findings. The tenth edition also integrates developments in the related areas of biology, genetics, and cognitive neuroscience throughout the text. New research is presented for topics such as universal facial expressions, phantom limb syndrome, and cell phone usage while driving.

  • Even better visual learning: An entirely new, contemporary design--with a rich palette and graphically dynamic features--captures and holds the attention of today's students. More than 500 new photos and custom illustrations ensure that the Visual Cues are as meaningful and effective as possible in supporting students' understanding of each concept or topic.

  • New module-opening case examples: Nearly half of the tenth edition's modules open with new case examples. Individuals introducing module topics now include Shawn Carter (a.k.a., Jay-Z), Charlie Sheen, and Kiran Bedi (India's first female police officer). Additionally, new, timely examples appear throughout the text's modules.

  • New organization: The twenty-five modules are now organized into 13 parts that reflect the modules' core concepts and tie overarching themes together, helping you to see the big picture of psychology.

  • Review material: Critical Thinking features now precede Summary Test features to provide you with a comprehensive review section. Summary Test features appear at the end of each module, allowing you to check your understanding before you move on.

  • Art program: Newly updated illustrations and images in the text provide a fresh and cohesive look.

  • New topic coverage: New and expanded topics include the evolutionary approach to psychology, industrial/organizational psychology, genetic testing, cyber therapy, MP3 players and deafness, motion illusions, emotional intelligence in romantic relationships, and careers in psychology.

  • Thoroughly updated research base: More than 1,000 new references, the majority from very recent years, provide you with access to the most up-to-date studies and findings. The tenth edition also integrates developments in the related areas of biology, genetics, and cognitive neuroscience throughout the text. New research is presented for topics such as universal facial expressions, phantom limb syndrome, and cell phone usage while driving.

  • Distinctive learning approach: Plotnik's modular organization, Visual Cues approach, and "chunked" information help students engage with and enjoy learning the fundamentals of psychology while allowing them to work at their own pace. In addition, the modular organization offers instructors great flexibility in planning their courses.

  • Integrated custom illustrations: The greatest evidence of the authors' commitment to providing visuals that truly make abstract and difficult concepts more tangible is the text's extensive custom illustrations program, which comprises more than 250 original works by artist Tim Jacobus.

  • Introductory examples: Module-opening case examples present a diverse range of individuals' experiences that not only capture students' attention, but also illustrate the everyday applications of psychological principles. Students consistently credit these "stories" with helping them to understand the concepts subsequently presented throughout the modules.

  • Engaging, substantive features: Diversity, Research Focus, Application, and Critical Thinking features appear in every module, providing students with opportunities to broaden and challenge their understanding of topics and concepts.

  • Distinctive learning approach: Plotnik's modular organization, Visual Cues approach, and "chunked" information help you engage with and enjoy learning the fundamentals of psychology while allowing you to work at your own pace.

  • Integrated custom illustrations: The greatest evidence of the authors' commitment to providing visuals that truly make abstract and difficult concepts more tangible is the text's extensive custom illustrations program, which comprises more than 250 original works by artist Tim Jacobus.

  • Engaging, substantive features: Diversity, Research Focus, Application, and Critical Thinking features appear in every module, providing you with opportunities to broaden and challenge your understanding of topics and concepts.

  • Introductory examples: Module-opening case examples present a diverse range of individuals' experiences that not only capture your attention, but also illustrate the everyday applications of psychological principles. Students consistently credit these "stories" with helping them to understand the concepts subsequently presented throughout the modules.

Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.

ABC DVD: Introductory Psychology, Volume 1
9780495503064

ABC DVD: Introductory Psychology, Volume 2
9780495596370

ABC DVD: Introductory Psychology, Volume 3
9780495604907

Guest Lecture Psychology DVD Volume 1 & 2
9780547004013

Interactive Quizzing for Plotnik/Kouyoumdjian's Introduction to Psychology
9781285178073

Introduction to Psychology, 10th: PowerLecture CD-ROM with ExamView
9781285177373

Introductory Psychology, Vol. 1, BBC Motion Gallery Video
9781111352608

Research in Action DVD Volume i, 1st Edition 2008
9780495595205

Research in Action DVD Volume ii, 1st Edition 2010
9780495598138

Revealing Psychology DVD
9780547014531

VitalSource eBook: Introduction to Psychology 12 Months
9788000002118