Social Psychology and Human Nature, Brief,
4th Edition

1. The Mission and the Method.
2. Culture and Nature.
3. The Self.
4. Behavior Control: The Self in Action.
5. Social Cognition.
6. Emotion and Affect.
7. Attitudes, Beliefs, and Consistency.
8. Social Influence and Persuasion.
9. Prosocial Behavior: Doing What's Best for Others.
10. Aggression and Antisocial Behavior.
11. Attraction and Exclusion.
12. Close Relationships: Passion, Intimacy, and Sexuality.
13. Prejudice and Intergroup Relations.
14. Groups.

• Roy F. Baumeister

  Roy F. Baumeister holds the Eppes Eminent Professorship in Psychology at Florida State University, where he is the head of the social psychology graduate programme and teaches social psychology to students at all levels. He received his PhD from Princeton in 1978.

• Brad J. Bushman

  Brad J. Bushman is a professor of communication and psychology at The Ohio State University, where he holds the Rinehart Chair of Mass Communication. He is also a professor of communication science at the VU University Amsterdam, the Netherlands, in the summer.

• New and updated feature boxes offer fascinating insights into such topics as: Social Side of Sex: Is a Marriage a Group? (in Chapter 14, "Groups"); Tradeoffs: What Is the Real Attitude? (in Chapter 7, "Attitudes, Beliefs, and Consistency"); Money Matters: Money and Antisocial Behavior; and Tradeoffs: Men and Warfare (both in Chapter 10, "Aggression and Antisocial Behavior").

• Several chapters have new and updated vignettes. Topics include the return of previously eradicated diseases in the wake of parents deciding not to vaccinate their children (Ch. 5, "Social Cognition"); the worldwide "pay it forward" phenomenon (Ch. 9, "Prosocial Behavior"); and the long history of "human zoos," in which Africans and conquered indigenous peoples were kept in pens and cages as if they were animals (Ch. 13, "Prejudice").

• The modules on applying social psychology to consumer behavior, the workplace, health, law, and the environment (Modules A, B, C, D, and E) are thoroughly revised and updated. These modules appear at the end of the text and can be assigned according to your preference.

• The authors updated the book's well-received endnote reference style, which is used in the top scientific journals (e.g., Science, Nature, and Proceedings of the National Academy of Science).

• New and updated feature boxes offer fascinating insights into such topics as: Social Side of Sex: Is a Marriage a Group (Ch. 14, "Groups"); Tradeoffs: What Is the Real Attitude? (Ch. 7, "Attitudes, Beliefs, and Consistency"); Money Matters: Money and Antisocial Behavior; and Tradeoffs: Men and Warfare (Ch. 10, "Aggression and Antisocial Behavior").

• Several chapters have new and updated vignettes, which draw you into the material with real-life examples of social science concepts at work in the world. Topics include the return of previously eradicated diseases in the wake of parents deciding not to vaccinate their children (Ch. 5, "Social Cognition"); the worldwide "pay it forward" phenomenon (Ch. 9, "Prosocial Behavior"); and the long history of "human zoos," in which Africans and conquered indigenous peoples were kept in pens and cages as if they were animals (Ch. 13, "Prejudice").

• Thoroughly revised and updated modules at the end of the book show you how principles of social psychology apply to consumer behavior, the workplace, health, law, and the environment.

• The authors updated the well-received endnote reference style, which is used in the top scientific journals (e.g., Science, Nature, and Proceedings of the National Academy of Science).

• Each of the very popular self-quizzes includes one relatively challenging item, thereby providing more variety so that students of all ability levels can find questions that are useful and appropriate for checking their progress.

• "Money Matters" boxes illuminate social psychology concepts by applying them to familiar concerns from everyday life. These entertaining, pragmatically useful extensions of each chapter's basic research themes include such topics as: How did some football teams pay a price for racial prejudice? Would You Sell Your Soul for $1? and Money, Men, and Mating.

• The text focuses on the key findings that have shaped theoretical thought -- including the best of both classic and current research -- and helps students develop an integrative yet broad and informed understanding of the field. Graphs and images, such as a multi-country scatterplot graph in the Aggression chapter illustrating decreased violence levels worldwide in the 20th century, engage students and enhance their learning and understanding.

• Baumeister and Bushman succeed at their goal of putting the person back in the situation. Rather than focusing on humans as blank slates who just respond to situations, and treating the subject as unrelated lists of findings and phenomena, the authors use running themes throughout the book to emphasize the role of human nature and tie the material together. Themes include "the duplex mind", "putting people first", "the long road to social acceptance", and "nature says go, culture says stop".

• "Food for Thought" boxes tie chapter material to an intriguing social psychology issue as it relates to food -- a central theme in the lives of today's students given that college presents a novel set of challenges and opportunities for eating, drinking, dieting, and related concerns. Topics include "It's the Thought that Counts (or Doesn't Count) the Calories", "Mood and Food", "Virtuous Vegetarians", and "Restaurants, Rules, and the Bad Taste of Nonconformity".

• Many decisions and dilemmas involve tradeoffs, so there is often no single right answer that will suit everyone. "Tradeoffs" boxes help students develop a greater capacity to see both sides of many problems and behaviors, and realize that solving one problem will sometimes create another. Topics include "Now Versus Tomorrow: Delay of Gratification", "Self-Handicapping", "Affect Intensity, or the Joys of Feeling Nothing", and "Lower Expectations to Increase Happiness".

• Self-quizzes throughout each chapter include items representing various levels of difficulty, providing many opportunities for you to check and reinforce your understanding.

• "Money Matters" boxes illuminate social psychology concepts by applying them to familiar concerns from everyday life. These entertaining, pragmatically useful extensions of each chapter's basic research themes include such topics as: How did some football teams pay a price for racial prejudice? Would You Sell Your Soul for $1? and Money, Men, and Mating.

• "Food for Thought" boxes tie chapter material to an intriguing social psychology issue as it relates to food -- a central theme in the lives of today's students given that college presents a novel set of challenges and opportunities for eating, drinking, dieting, and related concerns. Topics include "It's the Thought that Counts (or Doesn't Count) the Calories", "Mood and Food", "Virtuous Vegetarians", and "Restaurants, Rules, and the Bad Taste of Nonconformity".

• Presenting the best of current and classic research, SOCIAL PSYCHOLOGY AND HUMAN NATURE helps you develop an integrative and informed understanding of the field. Graphs and images throughout the book enhance your learning and understanding -- and make the material more appealing.

• Each chapter includes a "The Social Side of Sex" box devoted to another microcosm of social processes: sexuality. Topics include "Self-Esteem and Saying No to Sex", "Counting Sex Partners", "Helping, Sex, and Friends", and "Turned On or Turned Off?"

• Many decisions and dilemmas involve tradeoffs, so there is often no single right answer that will suit everyone. "Tradeoffs" boxes help you develop a greater capacity to see both sides of many problems and behaviors, and realize that solving one problem will sometimes create another. Topics include "Now Versus Tomorrow: Delay of Gratification", "Self-Handicapping", "Affect Intensity, or the Joys of Feeling Nothing", and "Lower Expectations to Increase Happiness".

Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.

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